Best SaaS Product Directories to List Your Software in 2025

The SaaS industry is more competitive than ever but opportunities are growing as well. The average number of SaaS applications used per company increased from 110 in 2023 to 130 in 2024.

Unfortunately, a great product is no longer enough to get noticed. As an entrepreneur or product marketer, you need to make sure target audiences can find you easily. 

That’s where SaaS directories come in.

Software listing platforms help your SaaS companies increase visibility, generate leads, and build credibility in the niche. 

They are even more useful for B2B products, as B2B buyers don’t just land on your website out of nowhere—they do extensive research on these third-party platforms before making a purchase decision. 

If your software isn’t listed on these directories, you’re missing out on a massive audience actively searching for solutions like yours.

If you are just starting your research, you may be wondering, 

What are SaaS Directories and Why Do They Matter?

Go ahead and search the web for the best suggestions in any SaaS category.

Chances are you’ll come across G2, Capterra, or Product Hunt, before any official software company’s website. These are all SaaS directories where businesses can list their software products, and potential buyers can discover, compare, and evaluate different solutions. 

These platforms act as a trusted third-party resource, helping software companies build credibility, attract users, and improve organic traffic.

But why should you care about SaaS directories?

The Key Benefits of SaaS Listings

• Increased Product Discovery – Get in front of high-intent buyers who are actively researching software solutions and comparing options
• SEO & Backlinks – Many directories allow you to add links to your website, boosting SEO rankings and driving direct traffic 
• Competitive Positioning – You control how your software is categorized, showcased, and compared against competitors by highlighting key features, pricing, screenshots, and benefits 
• Paid Marketing Opportunities – Many SaaS directories offer PPC ads, sponsored listings, and intent data tracking to help companies reach their ideal customers faster
• Trust & Validation – Software buyers trust third-party directories more than company websites

SEO Benefits of Listing on Reputable SaaS Directories

SaaS directories may not offer a direct SEO boost, but they remain a critical tool for product discovery and referral traffic. 

While Google has cracked down on low-quality directories, reputable software listing platforms still drive targeted visitors to your site.

Apart from backlinks, being present on these platforms gives you visibility in front of high-intent SaaS purchasers as they rely on trusted directories to research and compare options first.

Here are the Top SaaS Directories for Maximum Exposure: 

LinkedIn

Domain Authority Score: 99

Did you think LinkedIn is just a professional networking site? 

Think again! 

It’s a powerful SaaS marketing platform where many B2B businesses have earned exposure, credibility, and high-quality leads. If your SaaS serves businesses, LinkedIn is an essential place to list your product.

Key Features 

• 80% of B2B leads from social media come from LinkedIn
• LinkedIn posts and articles often rank higher in Google search results
• You can build relationships with investors, potential customers, and partners 
• Posting articles, insights, and case studies can position your SaaS as an industry leader

Best Practices for SaaS Promotion on LinkedIn

• Create a well-optimized Company page to boost credibility and showcase product updates
• Engage with SaaS-focused groups to share your expertise 
• Share thought leadership content that attracts potential users
• If budget allows, target decision-makers with LinkedIn’s precise ad options

Source Forge

Domain Authority Score: 93

SourceForge is best known as a repository for open-source projects but also serves as a valuable SaaS product directory. 

It is well known by businesses looking for B2B and developer-focused software. 

With 2.1 million registered users and 30 million page views annually, this SaS directory provides strong visibility for software vendors.

Key Features

• Ideal for companies targeting developers and IT professionals
• A well-populated SaaS directory where users actively search for software
• Features user reviews, discussions, and software rankings
• A trusted source for software discovery with a global reach

TrustPilot

Domain Authority Score: 93

TrustPilot is one of the most recognized and widely used online review platforms, featuring over 17 million reviews annually in 15 different languages. 

It covers across 120,000+ businesses in 65 countries and serves as a trustworthy resource for buyers looking for credible software recommendations.

Key Features 

• One of the most trusted and authoritative consumer and B2B review platforms
• Attracts users from 65+ countries
• Helps build brand trust and reputation
• Reviews on TrustPilot often rank high in search results

Crunchbase

Domain Authority Score: 91

Crunchbase is a widely recognized platform that offers insights into startups, investors, venture capital firms, and funding rounds. 

While it’s not a traditional SaaS directory, listing your startup here can enhance visibility, credibility, and even SEO rankings.

Key Features 

• Helps startups attract potential investors and venture capital firms.
• Boosts search rankings with high-authority backlinks
• Showcase funding history, acquisitions, team members, and milestones
• Connect with founders, executives, and industry leaders

Product Hunt

Domain Authority Score: 89

Product Hunt is not just a SaaS directory—it’s a thriving tech community where startups, developers, and entrepreneurs showcase new and innovative products. 

Unlike other directories, Product Hunt requires a personal profile (not a company account), making it a more social and engagement-driven platform.

Key Features

• Ideal for startups and SMBs looking to gain early traction
• The platform receives over 6 million visits/month and can drive 500+ daily visitors to your site, if your product gains interest
• Upvotes, comments, and discussions help generate organic buzz and early user feedback

A well-planned launch strategy is essential for success on Product Hunt. It’s about strategic timing and active participation to increase your chances of trending on the homepage.

Engage with the community, respond to feedback, and have a dedicated rep manage the launch day to maximize your exposure.

Hacker News

Domain Authority Score: 89

Hacker News, run by Y Combinator, is an influential tech community. 

Unlike traditional SaaS directories, Hacker News operates as a news aggregation site where you can drive significant traffic to your SaaS by sharing valuable insights, product launches, or industry trends.

Key Features 

• If your post gains traction, it can generate thousands of visitors in a short time
• Many top startup investors, developers, and tech leaders actively follow discussions
• Unlike traditional directories, users engage in deep discussions, offering valuable insights
• The quality of your submission determines visibility—no ads or sponsored posts

Best Practices for Getting Noticed on Hacker News

• Submit as a “Show HN” Post: Posts tagged “Show HN” are dedicated to product launches and receive more engagement
• Be Informative, Not Promotional: Share an interesting story or problem your SaaS solves, rather than just linking your site
• Engage in Comments: Respond to feedback and join discussions to increase upvotes and credibility

AlternativeTo

Domain Authority Score: 87

AlternativeTo is a popular software discovery platform designed to help users find alternatives to existing softwares. 

They boast a vast directory of 100,000+ apps and over 810,500 user opinions. It offers detailed comparisons and insights for various software solutions.

Key Features

• Helps users compare and switch to better software options
• Breaks down key features of each product
• Offers real opinions from actual users
• Users can save software options for future reference
• Covers both business and entertainment software 

Software Advice

Domain Authority Score: 84

Acquired by Gartner in 2014, Software Advice is a free platform designed to help businesses find the right software through expert recommendations and user reviews.

Key Features 

• 30,000+ verified user reviews for various software solutions
• Simplified software comparisons, focusing primarily on pricing
• Free product listings with the option for paid lead generation services

Capterra

Domain Authority Score: 80

Capterra, acquired by Gartner in 2015, is one of the most trusted software directories for B2B and enterprise solutions. 

With a vast database of 1.5 million+ verified reviews across 800+ software categories, it helps businesses make informed purchasing decisions through comprehensive comparisons and expert insights.

Key Features 

• Extensive software listings with over 50,000 products spanning both B2B and B2C categories
• More than 1 million visitors per month
• In-depth user reviews, buyer’s guides, and personalized recommendations from software experts 
• Offers both free listings and a pay-per-click advertising model 

G2

Domain Authority Score: 77

G2 is one of the most authoritative SaaS review platforms, offering a reliable way to gain visibility and credibility. 

G2 has over 140,000+ verified user reviews and a structured taxonomy of 2,000+ software categories. It helps users discover, compare, and manage software solutions effectively.

Key Features 

• In-depth software comparisons through its grid-based ranking system
• Robust filtering options to sort services by industry, company size, and location
• Verified user reviews based on 60+ in-depth questions
• Direct vendor responses allows SaaS businesses to engage with potential customers
• Custom pricing quotes tailored to specific usage and business needs 

G2 also offers intent data solutions that enable vendors to track potential buyers and optimize their marketing efforts.

FinancesOnline

Domain Authority Score: 75

FinancesOnline is a widely recognized SaaS directory with 2.5 million monthly readers and 14,000+ listed software products. 

It is an established resource for businesses searching for reliable software reviews and comparisons.

Key Features 

• Large audience reach with 2.5M+ monthly readers
• Comprehensive software categories, including CRM, HR, accounting, and project management
• Detailed expert and user reviews (15,000+ real user testimonials)
• Comparison tools to help buyers evaluate competing software solutions

TrustRadius

Domain Authority Score: 69

TrustRadius is another highly respected software review platform with over 342,000 verified user reviews. 

It provides authentic, data-driven insights to help buyers make informed decisions about SaaS products.

Key Features 

• Strict verification process ensures you get only genuine, unbiased reviews
• No paid placements or lead selling, guaranteeing transparency
• Detailed, in-depth reviews that provide valuable insights for potential buyers
• Highly trusted by B2B buyers researching enterprise software solutions

Stash

Domain Authority Score: 67

Startup Stash is one of the largest app and resource directories for tech startups, entrepreneurs, and developers. 

The platform features a carefully curated selection of 600+ products across 50 categories, providing a one-stop resource hub for businesses looking for tools.

Key Features 

• Extensive category selection 
• Handpicked tools and software, each with a dedicated page and in-depth details
• User-friendly directory, so startups can easily discover, compare, and select the best tools 

AppSumo

Domain Authority Score: 62

AppSumo operates as a SaaS marketplace where you can actually sell your digital products, software, and services.

Key Features 

• 1.25 M+ global users actively looking for new tools
• Over 2,000 SaaS products have successfully launched on AppSumo 
• Offers a one-time payment model (lifetime deals) that attracts budget-conscious startups and SMBs

Things to Consider

• Limited Revenue Model: Since users pay only once, ongoing support can become costly
• High Customer Expectations: Users expect premium features at discounted prices, which can impact customer retention 

TechnologyAdvice

Domain Authority Score: 61

TechnologyAdvice is a B2B software listing and recommendation platform designed to connect businesses with the right software solutions.

It helps vendors generate high-quality leads through multiple marketing channels, including content marketing, PPC, and intent-based targeting.

Key Features

• Pricing depends on the level of customer-vendor engagement 
• Offers targeted content to business leaders and IT buyers
• Provides detailed software comparisons to help businesses make informed decisions

GetApp

Domain Authority Score: 60

GetApp, headquartered in Barcelona and acquired by Gartner in 2015, is a leading online directory for businesses searching for SaaS solutions. 

The platform is known for its interactive comparison tools, verified user reviews, and data-driven insights, making it a go-to resource for buyers.

Key Features

• Covers thousands of SaaS products across multiple industries
• Advanced comparison tools enables buyers to evaluate software side by side 
• Often ranks at the top for “Product Name + Reviews” search queries on Google, making it a powerful lead generation tool
• Provides market research, trends, and insights to help businesses make informed software decisions 

StackShare

Domain Authority Score: 58

StackShare is a unique software discovery platform that rather focuses on developer tools, frameworks, and SaaS solutions.

It allows businesses to compare, review, and find alternatives to popular software used by developers and tech teams.

Key Features 

• Boasts a tech-centric audience and primarily caters to startups, SMBs, and development teams
• Users can sort tools based on pricing models, features, and organization type
• Vendors can submit and manage their tools while leveraging PPC and inbound analytics

GoodFirms

Domain Authority Score: 54

GoodFirms is a well-established B2B research and review platform that helps users discover top-rated software and IT service providers across various industries. 

With over 60,000 companies listed and 30,000+ verified reviews, it is a go-to resource for businesses seeking credible software solutions.

Key Features 

• Covers diverse categories, from Accounting to Warehouse Management
• Features unbiased customer feedback to help users make informed decisions
• Helps SaaS companies improve organic traffic and brand credibility
• Attracts high-intent buyers actively searching for solutions

SoftwareSuggest

Domain Authority Score: 52

If you target market is in India and South-East Asian, list your SaaS on SoftwareSuggest. It is one of the largest software listing and review platforms of India. Specializing in helping businesses find the right SaaS solutions. 

It offers detailed comparisons, user reviews, and personalized recommendations to streamline the decision-making process for software buyers.

Key Features

• Extensive reach in the Indian market 
• Allows buyers to compare features, pricing, and alternatives
• Build credibility and boost trust with verified user reviews
• They offer free consultations to help businesses make informed choices 

PeerSpot

Domain Authority Score: 51

Formerly known as IT Central Station, PeerSpot is a leading software review platform focused on enterprise technology buyers. 

It connects professionals across industries to share insights, compare products, and make informed purchasing decisions.

Key Features 

• Over 548,000 tech professionals use PeerSpot for software research
• In-Depth Reviews & Q&A provide detailed insights into SaaS products 
• Ideal for reaching decision-makers in large organizations

Crozdesk

Domain Authority Score: 46

Crozdesk is a London-based software discovery platform that uses AI-driven recommendations to help businesses find the right B2B software solutions. It especially excels in areas like ERP, CRM, HR, and Project Management.

Key Features 

• AI-Powered smart recommendations connect users with the best-fit software
• Ideal for enterprise-level SaaS solutions
• Specializes in HR, Workflow Management, and Project Management tools
• Helps vendors reach businesses actively searching for solutions

CrowdReviews

Domain Authority Score: 46

CrowdReviews is another merit-based SaaS review platform that ranks software and service providers based on public opinion and user reviews.

Features 

• SaaS products are ranked based on verified customer feedback, making it a transparent and trustworthy platform
• Over 600 categories cover a wide range of software solutions, increasing visibility 
• Certified users provide detailed pros and cons

SaaS Genius

Domain Authority Score: 42

SaaSGenius is a B2B software discovery platform that helps businesses find the best SaaS solutions through ratings, expert reviews, and category-based browsing.

Key Features 

• In-Depth software comparisons helps businesses evaluate multiple solutions easily
• User ratings & reviews offer insights into real user experiences
• Category-Based browsing streamlines software discovery based on business needs

Note that SaaSGenius no longer accepts free listings.

SaaS Hub

Domain Authority Score: 41

SaaSHub is an independent SaaS marketplace designed to help businesses discover, compare, and evaluate software alternatives. 

It has become a trusted, unbiased platform that provides accurate product details without affiliate marketing influence.

Key Features 

• Ensures up-to-date pricing, logos, and descriptions
• Ideal for new and growing SaaS businesses looking for exposure
• Covers popular software categories like eCommerce, CRM, Project Management, Email Marketing, and more
• User-driven comparisons help potential customers evaluate software alternatives

SaaSWorthy

Domain Authority Score: 38

SaaSWorthy helps businesses and professionals make informed SaaS purchasing decisions through detailed product analysis, expert reviews, and real user feedback.

Key Features 

• SaaSWorthy’s expert team researches and lists SaaS products at no cost
• Covers 300+ software categories including CRM, eCommerce, IT Management, and Marketing 
• Provides side-by-side product comparisons and community-driven insights
• Helps You attract high-intent buyers

SaaSWorthy offers both Free and Paid Listings.

Sprout24

Domain Authority Score: 37

Sprout24 partners with SaaS companies to provide in-depth product showcases, feedback collection, and targeted outreach to potential customers. 

The platform drives awareness, trust, and demand by offering expertly curated content and actionable market intelligence.

Key Features 

• 10+ years of experience supporting 500+ SaaS companies across 30+ categories
• Millions of monthly visitors, surpassing many competitors
• Authentic reviews and ratings that help build buyer trust
• Data-backed market intelligence to optimize conversions
• Identifies in-market buyers to enhance lead generation

Discover Cloud

Domain Authority Score: 22

DiscoverCloud is a B2B-focused SaaS marketplace where you can showcase products to a highly targeted audience of business buyers. 

It connects SaaS companies and service providers with potential customers actively searching for software solutions.

Key Features 

• Specifically designed for B2B software and outsourced services
• List your SaaS products without any upfront costs
• Attract decision-makers looking for enterprise solutions

StartupBase

Domain Authority Score: 22

StartupBase is more than just a SaaS directory. It’s a forum and networking platform where founders, developers, and early adopters can showcase new products and exchange ideas.

Key Features 

• Ideal for SaaS startups, mobile apps, AI projects, and emerging tech
• Connect with entrepreneurs, investors, and product creators
• Gain valuable insights through community feedback and early user reviews 

Note: StartupBase only accepts SaaS, mobile apps, IoT projects, Chrome extensions, and AI-powered tools. 

Launched!

Domain Authority Score: 21

Launched! is a community-driven platform designed to help startups and SaaS founders successfully launch their products.

Key Features 

• Engage with early adopters to refine your product
• List your startup to attract potential investors
• Connect with entrepreneurs, developers, and industry experts
• Get the latest startup news and trends to stay ahead 

Looking for more – visit this link for 170+ saas directories. 

The 80/20 Rule of SaaS Directories & Review Sites

Not all SaaS directories deliver the same impact. That’s why we recommend using the Pareto Principle (80/20 Rule). 

20% of these SaaS directories drive 80% of the traffic and leads.

This is why it pays to focus on high-authority platforms which consistently generate visibility and conversions.

But remember, success varies by industry. 

While major directories work well across markets, some SaaS products may benefit more from specialized platforms depending on their niche.

It’s best to prioritize directories that align with your goals and Ideal Customer Profile (ICP).

How to Optimize Your SaaS Listing for Maximum Reach

• Create an engaging product description
  • Keywords are still relevant – use relevant keywords in your title, description, and tags
  • Highlight key features, benefits, and what pain points your product solves
  • Add useful visuals like screenshots, explainer videos, and branding elements
• Collect and showcase customer reviews
  • Encourage satisfied customers to leave detailed feedback on key directories
  • Send personalized review requests and attach direct links to review pages
  • Respond to all reviews, both positive and negative, to show engagement
• Keep your profile updated with new features and improvements
  • Regularly update features, pricing, and integrations
  • Highlight major updates in your listing to maintain visibility as active listings often rank higher in directory search results
• Leverage directories for lead generation
  • Add calls-to-action (CTAs) like “Request a Demo” or “Start a Free Trial” for lead generation 
  • Enable lead capture forms to collect prospect information
• Invest in paid opportunities for greater exposure
  • Consider premium listing options for better placement in search results
  • Utilize featured placements and enhanced profiles for more visibility
  • Consider running paid ads to target high-purchase-intent users browsing SaaS directories

In today’s competitive SaaS landscape, getting listed on the right software directories makes a huge difference. 

These platforms offer a powerful way to increase your SaaS product visibility, build credibility, attract high-intent buyers, and drive organic traffic.

However, simply being listed isn’t enough. Optimizing your profile, actively collecting reviews, and leveraging SEO strategies are keys to standing out among competitors.

Did we help you find the right SaaS directory? Help more entrepreneurs and marketers find the best listing sites by sharing this blog. Thanks in advance!